Marketing ROI Calculator
Compute marketing ROI percentage and net return from your campaign revenue and marketing cost.
Marketing ROI Calculator
Calculate ROI and net return — results update instantly.
Set a Marketing Cost greater than 0 to compute ROI.
What is Marketing ROI?
Marketing ROI shows the percentage return on money spent on marketing. It helps you understand whether your marketing investment generated net returns.
How to Calculate Marketing ROI
Subtract marketing cost from revenue to get net return, then divide net return by marketing cost and multiply by 100 for percentage.
Marketing ROI Formulas
Net Return = Revenue − Marketing Cost
ROI (%) = (Net Return / Marketing Cost) × 100
Real-World Example
If revenue is $10,000 and marketing cost is $3,000, net return is $7,000 and ROI is 233.33%.
Why Marketing ROI Matters
Marketing ROI helps prioritize channels, justify budgets, and measure profitability of campaigns.